One of the UK’s Leading

SEO Consultants

One of the UK’S number 1 SEO Consultants with over 24 years of SEO experience

As one of the leading SEO specialists in the UK, I have an excellent track record of delivering strong organic growth both in rankings and website traffic for websites globally. I have a 95%+ success rate on ALL SEO campaigns delivering a professional, ROI driven SEO campaigns for businesses across the UK.  LinkedIn SEO Influencer with 70,000+ Followers – Connect with me

Why Choose Daniel Foley Carter As Your SEO Consultant? 

Daniel Foley Carter is one of the UK’s leading SEO consultants providing a highly specialised service aligned with modern best practices  + high quality output to drive REAL ranking growth for high value keywords – I focus on CONVERSIONS + REVENUE which are a byproduct of compliant, strategic white hat SEO.

  • Daniel Foley SEO consultancy services are aimed at driving new leads / sales for your business with increased organic traffic
  • I have a significant portfolio of SEO Case Studies that show the extent of growth achieved for clients in Google Search
  • My Freelance SEO consultancy services are designed to fit the needs of prospective clients
  • I offer full SEO service coverage, providing everything you would expect from an SEO agency without the equivalent costs
  • I am recognised within the SEO industry, I am featured on Clutch, Upwork, Google My Business and LinkedIn with over 75,000 Followers (Daniel Foley Carter LinkedIn)
  • My SEO costs are proportionate to experience – You’ll receive a high end SEO service from a dedicated, professional SEO specialist
  • In my capacity as an SEO consultant, I have worked with a wide range of Small, Medium and Large businesses of varying SEO budgets

SEO Consulting from a Specialist and Not An Agency

Receive dedicated 1 on 1 SEO consultancy from Daniel Foley – a digital marketing specialist who adopts all of Google’s best practices alongside raw SEO testing to yield campaigns that drive ranking & traffic growth. My campaigns align with Google’s best practice guidelines – adopting E-E-A-T (experience, expertise, authority and trust) Helpful content updates, YMYL & more.

Work with an SEO specialist who optimises websites to meet end user needs & intent rather than optimising for search engines.

Rather than being caught up in an agency with SEO juniors and executives – receive high end SEO expertise with a bespoke approach – taking your businesses needs into consideration.

You can see my 5* Excellent Reviews here

Read my Reviews.IO Reviews here

Where Daniel Foley Carter is Featured

Clients & Brands I Work With

SEO Consultancy Services

SEO & SEM Consultancy

Full SEO Consultancy Services to help build SEO strategies, audit, develop & implement.


Full SEO & PPC Optimisation & Management Services for Businesses.


Powerful Conversion Rate Optimisation, convert more traffic, generate more profit.

SEO Training

Full SEO Training Services – Build an Internal SEO team with tailored training.

Content Strategies

Exceptional Content Strategies that deliver Organic Traffic Growth & prevent content stagnation.

Website Auditing

Professional, Actionable SEO Audits with Key Insights & Guidance to fix website issues.

Link Building & Digital PR

Progressive Link Acquisition Strategies & Media Driven Digital PR for authority.

Email Marketing

Strategic E-Mail Marketing Campaigns for Lead & Revenue Generation.

SEO Case Studies


300%+ Organic Traffic Growth over 1+ year.

Daniel Foley Carter & his team worked with Claims to help drive up organic rank & traffic for higher value queries designed to generate leads.

We executed a full SEO strategy after an initial technical audit, content plan & implementation framework.

After the initial audit we’ve worked alongside Claims in the generation of E-E-A-T / YMYL compliant content around claims, personal injury, law & more.




Client Testimonials

Daniel’s attention to detail with auditing, technical SEO and overall implementation are second to none. His skills and expertise helped drive our tiling training course sales up over 5x what they averaged historically. Daniel’s approach to SEO and general account management have been nothing short of exceptional.

Darren Yorke


We worked with Daniel Foley Carter & his SEO consultancy for over 3 years whilst our practice was trading – he managed to outrank our competitors and increase leads – we saw a notable increase in good quality leads, I would always be happy to recommend Daniel to anyone looking to grow their traffic.

Nicholas Rosenfeld


I have worked with Daniel and Ram on a range of projects over the last 5 years. I have found Daniel to be very knowledgeable, hard working and dedicated to delivery.  Together we delivered an SEO strategy for a brand under BNP Paribas which has been very successful. I wouldn’t hesitate to recommend Daniel or his agency for search engine marketing.

Larisa Lucaciu

Head of Marketing, BNP Paribas - Warranty Direct

I have worked with Dan and Ram for over 5 years now and can’t fault their attitude and commitment to what they do. They know what they are doing and are able to communicate on a level commensurate with their client’s knowledge; which for me was key. They are results-driven and always contactable.

Zachary Stuart Brown


We worked with Daniel & his agency on an SEO campaign for Quick Move Now, we were very pleased with the results. We reached page 1 for an array of highly competitive, high CPC terms & were able to increase lead volumes with CRO. They are a friendly team who deliver what they promise.

Nikki Tollafeld

Head of Marketing, Quick Move Now

I have found Daniel Foley to be always only happy to help and give pointers/advise whenever it has been needed (even if it means outside of working hours to help me/us achieve deadlines etc.). His wealth of knowledge in the SEO world is incredible. We’re very pleased with the results & quality of work.

Isabel Pacheco

Head of Marketing, Aspen Healthcare Group

Benefits of SEO for Your Business in 2024

  • 24 Hour visibility in search results, be seen day and night with no downtime
  • Significant ROI potential – organic can offer a significant return on investment
  • Increase more qualified, converting traffic
  • Drive brand awareness and trust by being top of organic listings / rich snippets / map pack
  • Reduced cost per acquisition – increased organic traffic can offset and reduce the total cost to acquire a new customer
  • Better brand & user engagement – if people see you performing organically (well) it paints a positive picture of the brand
  • Enjoy long-lasting, sustainable traffic
  • Compete against larger businesses enjoying an elevated marketshare

What is an SEO Consultant?


So what is an SEO Consultant?

An SEO Consultant such as myself is someone who is, by SEO definition experienced in optimising websites to perform in search engines for target keywords. SEO stands for search engine optimisation and the term “consultant” refers to an individual practitioner.  Search engine optimisation specialilsts & marketing consultants typically provide a specialised, dedicated service over agency services which are generally more retainer based.

As a search engine optimisation consultant, I provide a full spectrum SEO consulting service to integrate with your businesses digital marketing strategy. As your SEO specialist & highly experienced SEO consultant I’ll conduct a full audit of your current website to assess the state of your websites current organic performance as well as which search marketing tactics would be utilised to drive enhanced rankings in natural search.

Once an initial audit has been completed and your websites on site and off site needs have been assessed, a fully fledged SEO strategy can be provided to give you an overview of the scope of work required from technical SEO fixes and implementation through to on site and off site optimisation, content strategy and domain authority building.

If you are wondering what are the benefits of hiring an SEO consultant there are many – reduced cost, more agile ways of working, improved efficiency & a closer working relationship.


Watch Daniel on his SEO Power Sessions on Youtube >

A Freelance SEO Contractor with 24+ Years Experience

Your companies online presence can dictate the difference between decline and growth. If you don’t rank in the top 3 organically for your target terms then you’ll be losing as much as 60% of marketplace traffic, outside of top 10 you’ll likely get less than 10% clickshare. 


As a leading specialist in digital marketing I have helped hundreds of businesses significantly increase their organic performance in Google Desktop and Mobile Search.


SEO Consulting:  What You’ll Get

An experienced SEO Consultant like myself brings forward over 2 decades of SEO knowledge and experience as well as a future methodology for how organic search will work as technology evolves.

Good SEO consultants have a proper approach & testing methodology that evolves with shifting search engine algorithms – meaning the search engine optimisation we implement now will also be future proofed & nurtured as Google and search engines alike enhance their algorithms.

As your dedicated marketing consultant, you can expect to receive a properly planned out:

  • Marketing Strategy
  • Target audience persona map and keyword research
  • KPI focus (key performance indicators) for growth
  • SEO implementation strategy
  • Digital Marketing Mindmap

 You can expect a high quality seo service from Daniel Foley SEO Consultancy, one dedicated to your businesses and websites needs, one that ensures budget is well spent & time utilised properly to maximise ranking results and ROI in a sustainable timeframe.

Get in touch if you’d like to hire my SEO expert services – I provide round the clock SEO proposals and quotations – so if you want to understand more about the cost and potential results please get in contact.

Stop searching high and low wondering how to find a good SEO consultant – I am one of the most respected and well known SEO consultants in London and across the UK from York to Leeds, Nottingham to Sheffield.


SE Ranking Webinar

Is your business ready for better rankings?

Let’s conduct a marketplace visibility & performance audit & I’ll send you a video overview of what I can do for you & your business

Freelance SEO Expertise that delivers results.


Your probably here because either your current SEO agency or SEO consultant isn’t delivering seo results or – your embarking on a new journey and need some help marketing your website? Perhaps you just need better international ranking results? is your local UK seo campaign working?  

Search engine optimisation isn’t just about websites anymore. It leverages mobile, voice, semantic search, location, user behaviour, and a range of sophisticated ranking factors that are continually evolving. Refining keywords and tidying up HTML pages can help, but it takes more than tweaks to influence Google. After analysing your online properties, understanding your content, and profiling your traffic, I’ll work with you closely to build a comprehensive SEO strategy that achieves your business objectives.

Start your search engine optimisation journey with me today, together I will deliver incredible growth across search engines like Google & Bing. I’ll get your website on page 1 in Google for keywords that are meaningful and of value.

Following my tried and tested SEO methodology & process, I’ll discover the search engine ranking factors that matter most in your target niche, be it high quality links, long form content, techincal SEO elements or other factors – we’ll work together to drive growth that you’d struggle to get with any other SEO specialist.


    Different Types of SEO Consultancy

    Technical SEO Consultancy

    Technical SEO audits & consultancy deals with the construction of a website & how easily a website can be crawled, indexed and rendered. Technical SEO is also known as “On Site” or “On Page SEO” and can include everything from crawl errors to core web vitals.

    Off Page SEO

    Off Page consultancy support can involve auditing a websites link profile, authority metrics & domain trust. Off page refers to factors away from a website which dictate authority & can help influence positive ranking growth. Links are vital to most SEO campaigns.

    On Page SEO

    On page SEO audits & SEO consultant recommendations are used to ensure a websites landing pages are technically sound and incorporate relevant, high quality content in a format that offers a good user experience for target website visitors.

    Techinical SEO Audits

    Detailed analysis can reveal insights about your content, backlinks, and competition that can identify opportunities to improve rankings and traffic. Ask me how an SEO audit of your website can become the basis of a new, comprehensive online marketing strategy.

    Penalty Recovery

    Whether you have suffered a manual penalty or algorithm penalty I can help will full recovery. As a specialist SEO consultant with a history of helping penalised websites to recover from manual actions & google penalties, I can help recover your websites rankings.

    Link Outreach

    As a leading freelance SEO Consultant in the UK, my broad connections to journalists, HARO specialists & digital PR consultants means I have the abiliity to conduct high quality link outreach & link building for client websites.

    Core Web Vital Optimisation

    I focus on helping websites develop and improve their core web vitals as part of my SEO consultant service – improve your websites speed performance & core web vitals for 2021.

    Engagement Optimisation

    We offer full engagement optimisation including bounce rate reduction & increased dwell time.

    If you are looking for an SEO Freelancer who offers premium SEO services without the costs associated with an SEO agency look no further.

    Arshad Mootgami – UAE Bank


    We sub-contracted our SEO to Daniel Foley’s consultancy and saw incredible results. The proposal was fully transparent, the work delivered was exceptional and helped us leverage a 130% increase in Google Organic traffic for the UK and international marketplace.

    The biggest issue for most companies in the UK, London, Europe and around the world is finding an SEO company that can deliver results. Search engine optimisation is often expensive, takes time to materialise and can lead some companies on a wild goose chase. Using a freelance SEO expert can bring the equivalent benefits of using an agency without the associated costs.
    Most digital marketing services are the same be it done through a consultant, freelance or agency. It’s all about the strategy, planning, approach and execution.
    For most companies looking for SEO Experts it can be a daunting task filtering through. Daniel Foley is one of the UK’s leading SEO consultants having worked for small, medium and large businesses in a plethora of different niches from finance, travel, hospitality, health, gaming, food, beauty, industrial, manufacturing, retail and more.
    Good SEO doesn’t have to be expensive. Whether you are looking for an SEO Consultant Leeds, London, Brighton to Birmingham – I can provide services nationwide.

    Get Your SEO Consultation Now

    Find out how my freelance seo consultancy services could help your website & brand growth. Dominate the internet and learn what it feels like to rank at the top of google search, to see more sales & leads and to feel 100% service satisfaction.

    Before you embark on your search engine optimisation journey with me, I provide an initial SEO consultation to:

    Assess Your Websites Current Organic State

    Using search console or third party tools such as AHREFS, SEMRUSH or PI Datametrics i’ll take a look at your existing traffic, impressions, non brand clicks and page performance to see your websites story and ranking history and to ascertain quick wins (low hanging fruit) and opportunities to grow ROI.


    Keyword Analysis

    I’ll find what keywords will drive sales, enquiries, leads, and revenue to your business. My SEO ROI analysis will mean that your spend invested in me will be returned 100s of times over.


    Competitor Analysis

    As an SEO specialist, it is imperative to understand the SEO competitor landscape. Competitor analysis will size up sites, content, links and other important factors that may impact the strategy taken and time to rank factors.

    Work with the Best SEO Consultant

    If you are looking for an SEO specialist who delivers real organic rankings, traffic growth and a return on investment then look no further. It takes a lot to deliver SEO services that not only drive ranking increases but also SEO strategies that resonate with client focus / targets.

    Search Engine Optimisation takes time, it takes effort, strategy, and planning. What sets my SEO services aside from other consultants? Well, I deliver sustainable search engine marketing that lasts. Don’t be mislead by any SEO experts who sell cheap SEO and promises of fast ranking improvements – most of it is likely unsustainable or derived off the back of underhanded tactics.

    From Local SEO London to SEO Audits – I deliver everything needed. Want to rank your business locally? I can help. Want to rank your business nationwide? I can help. I’ve even worked with corporate brands to deliver international SEO.

    Should I hire an SEO agency or SEO Company over a Freelance?

    SEO agencies can be a viable solution for businesses looking to drive natural growth if the agency is recognised, established and can demonstrate their expertise without significant costs. The main downside to using SEO companies is generally the cost and the transparency.

    Using an SEO Expert in London you’ll find that the service is far more personalised, transparent and cost effective. I execute strategies that ignite strong organic growth. Be more visible, convert more customers, engage more landing page visitors, make more revenue online. Looking for an SEO Freelancer UK doesn;t have to be difficult. Find the consultants who rank.

    For years I’ve been able to demonstrate capabilities with my own portfolio of websites. Search Engine Optimisation Services are the way forward for digital growth. As more businesses look to grow their business online the demand for SEO specialists has also grown significantly.

    Why hire an SEO Expert?

    In SEO, you’re not only up against Google. You’re up against your competitors as well. Most will have already hired SEO consultants of their own, so fine-tuning your strategy and making SEO a regular part of the marketing mix is now an essential part of doing business. Only dedicated SEO professionals with depth of experience can deliver the expertise and insights needed to succeed.

    What exactly is SEO?

    Search Engine Optimisation (UK) or Search Engine Optimization (US) is the process of increasing the quantity of high quality website traffic by increasing the visibility of a website in search engines. SEO refers to the increase in keyword rankings to drive up “natural” visibility for unpaid results. SEO focuses only on traffic generated organically and excludes any paid or direct / referral traffic.

    What does an SEO Consultant Do?

    Highly recommended SEO’s like myself help websites to rank better by increasing quality, performance and relevance – this is a general mix of technical SEO, off site SEO (link building), SEO copywriting & performance enhancements. In short an SEO consultant / Freelance SEO consultant will help to drive more website traffic by increasing rankings for relevant keywords.

    Do you offer SEO training?

    Yes I offer full SEO consulting as well as training to help SEO executives, digital marketers or business owners to learn search engine optimisation by teaching the methodologies to test and build skills around understanding user intent, applying best practice, understanding search engine algorithms and more. I offer in-house and remote SEO training.

    How long until I see SEO Results?

    SEO is a process, not a single project or set of short-term actions. It’s designed to influence user behaviour over the long term and deliver a regular, sustainable flow of targeted traffic to your website, making it easier to convert visits into sales. You might see initial results within a few weeks of starting an SEO strategy, beginning to rank on Google for lower-value keywords. After a couple of months, you can expect to rank for more higher-value keywords; after six months, you should be ranking highly for most of your targeted keywords.

    Can SEO really help a local business?

    SEO can help businesses of any size achieve higher search engine rankings. The tactics that help large brands pull more qualified prospects to their sites work for smaller organisations too. SEO helps smaller businesses, local businesses and start-ups build a stronger web presence and leapfrog competitors. SEO also helps build brand awareness. Potential customers are much more likely to trust a site listed on page 1 of a Google search result than one on page 20. Using my professional services you can expect to see an increase in search traffic either from nationwide searchers, local searchers or both depending on your business coverage.

    Should I employ an SEO full time in-house?

    The old adage of many businesses bringing SEO & marketing in-house in to the workplace still exists. Employing an SEO with any real experience is likely to cost substantially more than enlisting a contract SEO or freelance. Experienced organic specialists will typically cost anywhere from £60,000 p/a onwards in and around London (falling to around £40k as you head outside of London).

    What about International SEO Strategies?

    If your company / business is looking to penetrate an overseas organic search marketplace I can offer the expertise & consultancy to help make that happen from foreign keyword research to marketplace analysis. My extensive knowledge of international search engine optimisation means I can drive keyword ranking diversity & leverage natural visitor growth.

    Can an SEO Consultant Drive New Business?

    In short, YES. My SEO Consulting incorporates user experience optimisation as well as SEO orientated conversion rate optimisation. Your website will rank top 3 in search engines like Google – with the increased traffic you can expect to see vast increases in new business, enquiries, sales & revenue.

    Who is the Best SEO Consultant in the UK?

    A subjective question – any SEO who ranks well for their own keywords as a proof of concept is technically a good SEO. The best SEOs get exceptional SEO results using sustainable SEO techniques combined with best practice.  The TOP SEOs will strive to drive organic visibility growth and enhanced brand awareness.

    How much does an SEO consultant cost?

    If you are wondering how much does an SEO consultant cost – well, they can charge anywhere from an hourly rate of £50ph to £500ph depending on their level of expertise (and how they self-value their work). Some of the best SEO experts will charge around £500 a day on average, which can seem like a lot, but, the ROI on search engine optimisation is significant.

    As with anything a cost effective SEO consultant is very different to a cheap SEO consultant. The general consensus is – cheap SEO is often of poorer quality & can end up being more damaging in the long run – GOOD QUALITY SEO will generally cost more.

    Previous SEO Consultants couldn’t get my site to rank – what do you do differently?

    I’m honest, reputable, established & an authority in the industry – what that means is that reputation is essential to me. I don’t sell SEO services, I take a realistic look at your business, budget, website, and previous work to assess if ranking is even possible within the given parameters. I do NOT guarantee positions and I do not miss represent what SEO is, involves or requires. With that mantra, I only take on clients where the budget fits what is required to rank.

    Is SEO a Dying Industry?

    No it’s not. You may of heard the term SEO is DEAD or SEO isn’t as valuable – but that couldn’t be further from the truth. SEO is a strong growth industry with surging demand in response to lockdown and a change in buyer behaviour – more people are turning to internet shopping which has fuelled a surge in the demand for search engine optimisation.

    Do you offer SEO Consulting UK / Nationwide?

    I offer SEO consulting for businesses across the UK, I regularly provide consultancy and seo services for businesses in Leeds, Manchester, Birmingham, Bristol, Reading, Newcastle and Sheffield. Whilst I am based in London, most consultancy is done remotely – meaning location has no impact on service delivery.

    How long will I need to work with an SEO Specialist?

    Most SEO strategies will require a commitment of at least 6-12 months to see tangible results.  How long you’ll need to work with an SEO consultant is dependent on the website, target keywords, how competitive the niche and available monthly budget.

    Why do I need to hire an SEO consultant?

    A business will usually enlist the help of a consultant as it can take over a decade of hands-on SEO testing to build sufficient experience to be able to rank in competitive verticals. If you are wondering why you should hire, A consultant with a lot of SEO experience will likely achieve much better results than someone with less experience or basic fundamental knowledge.

    Hiring Me for SEO Consulting


    20 years of SEO experience mean I have a full concept of everything to do with organic search marketing. I’ve been through every Google update from Hummingbird to RankBrain, Fred to BERT. As a senior, seasoned SEO consultant I practice with SEO methods that are white-hat & will offer longevity through Google updates. Sustainability & reputation is key along with good quality work that generates real results.

    I work with ALL CMS platforms – If you are looking for a Magento SEO Consultant, WordPress SEO Consultant, Shopify SEO ConsultantSquarespace SEO Consultant or someone who can work with WIX SEO Consultant, Umbraco, Drupal or bespoke sites and other open source platforms I can help. Conversant in all PHP, JS, .NET technologies I avoid using SEO plugins where possible as most quality SEO requires a much more bespoke approach.

    As an ethical & highly respected SEO consultant I offer a fully managed SEO service which allows for business owners, heads of marketing & internet business owners to get on with running their business.

    Having worked with major search engines from Google to Bing, Yahoo to Baidu – I’ve experienced every update & have worked with website owners, heads of marketing and business owners alike to deliver a freelance seo consultant service that leaves SEO company services behind.

    My approach to optimising for search engines is built on a testing methodology, one which combines high quality landing pages with exceptionally well written content to deliver engagement, retention and strong digital marketing growth.

    Unlike a more junior SEO expert, I’ve built up significant experience having worked with some of the UK’s, Europe’s & Central Asias biggest brands – from global SEO strategies through to paid social media strategies.

    Clients enjoy working with me because:

    • I’m professional
    • I’m transparent in all the work I do
    • I have over 23 years experience as an seo specialist
    • I can produce and orchestrate the creation of SEO content & powerful content marketing strategies
    • I can significantly increase online presence, ROI and industry visibility
    • My SEO specialisms incorporate all modern best practices
    • I have extensive client success stories dominating search results